133: How to nurture your audience and grow your following

Dr. Nicolya Show - A podcast by Dr. Nicolya Williams

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If you have a viral reel but no one follows you that is NOT an audience. Having 777 people on your list and no one to engage that’s missing 777 opportunities You don’t want that and I don’t want that for you either! So today I am going to discuss 6 simple strategies you can begin to implement today to nurture your small audience and to effectively scale it. Let’s first begin by defining your audience. It’s not just people who follow you online it’s the people who consume your content and can’t wait for what’s next. I call this your tribe. This is a HUGE and important difference that can (and should) shift your entire mindset about audience growth. 1. Be curious about who they are - ask questions on your stories etc to learn more about them. Then leverage their responses to consider what you can create to support them! 2. Let your audience help you create- this is really for them but also deeply supports you (show them how your brands unfolds and let them be apart of it). So for example if you’re creating an ebook ask then which cover they like better etc. 3. Be consistent and creative- post regularly in a way that works for you and rotate between podcast or social or reels and static posts etc this helps you to reach your audience based on the way in which they like to consume content. 4. Nurturing and educating your audience before you launch (for example for weeks before I launched elevate method I talked about each unique modality and the power of each one). Doing this helps you to balance giving value with selling 5. Talk about your offer without actually pitching it. The goal here is to get them on the edge of their seat to let them see what’s coming and to get them hyped up about it. It also prevents them from being confused about what’s coming next 6. Showcase your amazing offer and pitch it - after you have done these foundational steps share your offer with your tribe. As you can see nurture and scaling your audience doesn’t have to be complex! What is one strategy you can commit to today to effectively nurture and in turn grow your audience? If you’re ready to increase both your impact and income as a coach by facilitating change that goes deeper, lasts longer and happens faster join us inside of The ELEVATE Method: www.nicolyawilliams.com/elevate Here you will not only become certified in 7 different modalities but you will also have the business coaching to build the business you desire and deserve