Bryn Mooser and Paul Trillo of Asteria on AI in filmmaking

The Cinematography Podcast Episode 327: Bryn Mooser and Paul Trillo Asteria, an AI-driven film and animation studio, recently merged with Moonvalley, an AI research firm, to create generative video technology for filmmakers. Their AI model, Marey, is a visual intelligence model trained only on data that is fully licensed by the company. Unlike other AI companies that use large language models (LLMs) that process text, Marey is designed to understand and generate physical movement. Asteria hired a group of filmmakers who contributed to Marey's research for six months, followed by a three-month alpha testing period with outside partners. Users can now access Marey online at Moonvalley with a subscription. Co-founder Bryn Mooser and Paul Trillo, a director and partner at Asteria, saw a clear need to involve filmmakers and artists in the inevitable future of AI, which is already integral to the film and television process. As Paul puts it, “AI is a bunch of forking paths with different people approaching it in different ways.” Asteria's AI is just a tool for filmmakers to use. “We don't need it to know how to make a movie,” Bryn says. “We make the movie, and we already know how to make the movie.” Both Paul and Bryn want to be thoughtful about how AI is used, and to constantly ask why they are using the tools, and if there's a new way to use them. They don't believe those in the film industry will be replaced or no longer have jobs. “Right now, using AI is optional as a filmmaker,” says Bryn. “But learning about it is not optional right now. We have to learn about it. We know that this is an inevitability that a lot of it is gonna be in the way that we make stuff.” Bryn sees it as another evolution and democratization of the filmmaking process. “My first documentary I was nominated for was shot on the Canon 5D with a GoPro,” he says. “That was a moment where the democratization of indie film and documentaries allowed me to be a filmmaker when I couldn't have before. Now we sit at a time where the same opportunity for this democratization is happening, but it's studio level films.” Asteria will launch its first live-action feature with Natasha Lyonne's film, Uncanny Valley, which will combine AI-generated footage with traditional filmmaking techniques. Find Bryn Mooser: Instagram: @brynmooser @asteriafilm Find Paul Trillo: Instagram: @paultrillo Demo Marey online Close focus: The AI “actress” Tilly Norwood has been resoundingly denounced by both SAG and AFTRA as well as others in the Hollywood community. Ben's short end: The Freeform app is a free whiteboarding app available on Apple products. It's great for brainstorming ideas, virtually pinning index cards, and sharing other information. Illya's short end: Freaky Tales is a great movie about 1987 Oakland, California. Sponsored by Hot Rod Cameras Check out the new Betty Luminous Reflector at Hot Rod Cam...