245: Back to Basics: Where to Start with Your Financial Plan!
Wealth Formula by Buck Joffrey - A podcast by Buck Joffrey - Sundays

When I just finished surgical residency, I took a job with a cosmetic surgery company for a few months before realizing that I was not employee material. It was a hodgepodge group of surgeons there. Some of us were younger guys who recently finished training and were looking for experience. There were also a couple of older guys who had failed in private practice and had become “journeymen” doing work at multiple practices to make ends meet. I had just finished reading Robert Kiyosaki’s Cashflow Quadrant and was finally making some money of my own, following several years of minimum wage indentured servitude as a surgical resident. So, I was receptive to financial advice. I remember one time asking a sixty something year old surgeon what he would have done different if he could all do it over again. Now this guy had really not managed his finances well and was still having to crank it out just to get by. That said, what he did wrong was equally valuable to me compared to what others might have done right. When I asked him, he didn’t flinch—“I would have bought more permanent life insurance,” he said. “In fact, that’s all I should have done.” Admittedly I was a little confused by his answer. You see, I didn’t even know what permanent life insurance was and it never occurred to me that buying life insurance could be an investment. As it turns out, this poor guy made a lot of bad investments throughout his life culminating with the 2008 stock market crash that wiped him and his plans to retire out in a flash. I asked him that question in 2009 and the only thing he had left was a permanent life insurance policy with cash value that had grown EVERY YEAR for 35 years. As this guy was giving me his perspective, another younger guy was listening in and, when the coast was clear, advised me not to listen to a word the older guy had said. “Don’t listen to him,” he said. “Buy term, and invest the rest.” Now this guy was just a year ahead of me but he sure seemed confident in what he said so I listened to him. My wife was pregnant with our first daughter at the time so I asked around and found a Northwestern Mutual agent that all the doctors seemed to use (the blind leading the blind) and bought some term insurance. I did look at the option of permanent life insurance but, frankly, it was a ripoff! The idea of life insurance as an investment didn’t come back to me until about five years later. By this time, I was making quite a bit of money with a couple of businesses cranking at the same time. During this period, I was in a CEO group with another guy who was an advisor to ultra-high net worth individuals. He and I got to be pretty good friends and I trusted him. He was the first one to explain to me why so many affluent people bought permanent life insurance products. As it turned out, the older surgeon who was broke and the younger know-it-all that gave me their contradicting advice were both right. Permanent life insurance was, indeed, a powerful and reliable investment and that’s why so many ultra high net worth individuals use it. However, the guy who told me to stay away from permanent insurance was also right because the way most policies are structured, they are a rip-off. It was an example of a pattern I began to recognize—there are the products and investments that most people see and then are the ones that only the wealthy know about or qualify for. Once I realized that, I bought my first over-funded whole life insurance policy. But unlike when I bought term insurance, I bought this policy as an investment and as a strategy to augment the rest of my investments.